Get natural with kin+kind Organics Sweet Blossom Oatmeal Shampoo for Dogs (12 oz)! This unique formulation uses the same organic soap base as our premium label, with value-driven fragrance oils for the pup who's all about that budget. Say goodbye to itchy pup problems with natural oils that remove allergens, while coconut oil, olive oil, and glycerin work together to lock in moisture for a soft and shiny coat. Plus, our secret weapon - colloidal oatmeal - forms a protective layer to seal in moisture. Keep it natural and organic with our soap that's free of sulfates and parabens, and made with certified USDA organic ingredients. Because your pets deserve the best, and our Earth does, too. Why We Love It: ITCH RELIEF: remove allergens with natural oils. Coconut oil, olive oil, and glycerin attract and lock in moisture to the skin and coat. COLLOIDAL OATMEAL: Forms a protective layer to seal in moisture NATURAL & ORGANIC: Natural soap free of sulfates and parabens. Made with certified USDA organic ingredients that keep GMOs away from your pets and harmful farming practices out of the Earth. ETHICAL: Vet formulated and approved without animal testing or cruelty. Vegan too! USA: Safe and ethical production starts at home. We proudly mix our products in our own US facility with employees paid a living wage. About kin+kind Pets live healthier lives when we let nature do its work. That's why kin+kind makes affordable, natural pet care. With products that are vet formulated, certified cruelty free and USDA organic, and mixed by hand in the USA, kin+kind products protect both our pets and planet. Directions For Use Apply from head to tail. Massage deeply to ensure skin and coat are completely lathered. Rinse well. Repeat as needed.